Production type: Turning trailers into mobile-first ads.
Objective: Movie launches campaigns.
Creative win: re-think existing assets with a creative twist and play with the ad placements to engage with the audience and immerse into the movie.
Production type: Turning trailers into mobile-first ads.
Objective: Movie launches campaigns.
Creative win: re-think existing assets with a creative twist and play with the ad placements to engage with the audience.
Production type: strategy and production of organic content for Netflix FR.
Objective: We are collaborating on the strategy and production of content all year long for Netflix FR.
Creative win:
- Creation of editorial line for the launch on TikTok
- Daily strategic collaboration
- Proposing creative ideas in-line with key trends and best practices
- Video production and localisation
In one month, the account has made
6M views and won about
+145k followers
415 000 views
67 000 likes
342 000 views
61 000 likes
852 000 views
44 000 likes
Production type: original content shoot.
Objective: Acquisition campaigns during lockdown.
Creative win: working with several different creators during the lockdown to inspire people to create on TikTok. Key topics: sport, leisure and "at home" entertainment.
Production type: original and remixed content production
Objective: organic content production to engage with the community.
Creative win: on-site original content shoot with creators. Transitions effects and visual tricks to generate engagement and curiosity.
Production type: original production
Objective: Acquisition campaign for message encryption system and "view once" functionality. Launch in several different countries in EU.
Creative win: 3D and visual tricks to explain a complex technology in real life, catching the viewer's attention from the first seconds.
Copy of THE_SOURCE_x_MEDIA_ENTERTAINMENT
By Michaël Nkaoua
Copy of THE_SOURCE_x_MEDIA_ENTERTAINMENT
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