Production type: collaborating on the strategy and production of content all year long (original and remixed productions)


Objective: Awareness & DR. Production of assets for TikTok


Creative win:

- Creation of editorial line for the launch on TikTok

- Daily strategic collaboration

- Proposing creative ideas in-line with key trends and best practices

- Video production and localisation​


Production type: original and remixed content production


Objective: organic content production to engage with the community.


Creative win: on-site original content shoot with creators. Transitions effects and visual tricks to generate engagement and curiosity.


Production type: remixed content from existing assets.


Objective: Awareness & DR.


Creative win: leveraging on existing content to produce something new. Play with split screens and adapt to audiences and platforms.

Production type: remixed content from existing assets.


Objective: test how important the sound is on FB (one version with music and one with sound design)


Creative win: sound design and ASMR videos. 

Production type: original content production


Objective: Consideration and Conversion. 


Creative win: immersion into how one spent their weekend with Weekendesk, with seamless transition animations.