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This case has become a Meta best case
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For the reveal of FUT 23 rating tpo PSG players, The Source produced a concept with a real lie detector to know, amongst other fun questions, if players truly thought about their ratings.
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+50M
cumulated
views on
TikTok
500k
organic views
on YouTube
100%
positive sentiment
on the campaign
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UGC 15s
UGC 30s
Motion design
To increase downloads of the PMU application and new registrations, we produced a UGC and motion design concept for Snapchat
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The Source helps SNCF Connect, formerly Oui.SNCF to creates ads that stand out, espcially on TikTok. Below, campaigns for the launch of the SNCF Connect app and the Black Friday
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LUXE EXPERTISE SOCIAL VIDEOS
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NATIVE STORYTELLING
TRENDS BOUNCING
"WOW" CONTENT
A dedicated team of 5 ppl to manage the TikTok account as a true media
A daily activity (30-45 videos produced per month) with a constant "ping-pong" with the client
Lots of content available, but we need to find "spot-on" ideas to use that existing content
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We also recently started to work with NETFLIX on their YouTube Channel,
after re-working their editorial strategy, from covering launch events to managing lives, reacting to trends, creating series mash-ups, etc.
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+33%
views in
4 months
x8
views
on Shorts
+30%
impressions
for POSTS
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LFP Media x The Source
By Corentin Phelippot
LFP Media x The Source
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