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For the reveal of FUT 23 rating tpo PSG players, The Source produced a concept with a real lie detector to know, amongst other fun questions, if players truly thought about their ratings.

+50M

cumulated

views on 

TikTok

500k

organic views

on YouTube

100%

positive sentiment

on the campaign

UGC 15s

UGC 30s

Motion design

To increase downloads of the PMU application and new registrations, we produced a UGC and motion design concept for Snapchat

The Source helps SNCF Connect, formerly Oui.SNCF to creates ads that stand out, espcially on TikTok. Below, campaigns for the launch of the SNCF Connect app and the Black Friday

LUXE  EXPERTISE   SOCIAL VIDEOS

NATIVE STORYTELLING

TRENDS BOUNCING

"WOW" CONTENT

A dedicated team of 5 ppl to manage the TikTok account as a true media

A daily activity (30-45 videos produced per month) with a constant "ping-pong" with the client

Lots of content available, but we need to find "spot-on" ideas to use that existing content

We also recently started to work with NETFLIX on their YouTube Channel,

after re-working their editorial strategy, from covering launch events to managing lives, reacting to trends, creating series mash-ups, etc.

+33%

views in

4 months

x8

views

on Shorts

+30%

impressions

for POSTS

LFP Media x The Source

By Corentin Phelippot

LFP Media x The Source

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