For the reveal of FUT 23 rating tpo PSG players, The Source produced a concept with a real lie detector to know, amongst other fun questions, if players truly thought about their ratings.
+50M
cumulated
views on
TikTok
500k
organic views
on YouTube
100%
positive sentiment
on the campaign
Copy of Decathlon x The Source (April 2024)
By Corentin Phelippot
